本篇代写assignment-澳大利亚医疗保健讲了保健服务提供者利用国际和本地媒体上有关非医疗和医疗服务的广告。高质量、标准化的医疗服务和治疗的新闻、视频和文章、健康问题、最新的医疗技术设备、质量认证的可用性、奖励和保证都在网站上提供(Connell, 2006)。这甚至对国际传播媒介的来源也是可以得到的。这些都是至关重要的，以创建意识的替代现有的医疗治疗，以及需要建立一个积极的声誉下的国际标准和高质量的医疗保健在整个澳大利亚。本篇代写assignment文章由新西兰第一论文 Assignment First辅导网整理，供大家参考阅读。
Research Approach
There has been creation of superior services under value addition for their differentiation from the increased key competitors, enhanced efficiency, well- established convenience for the patients, and well- strengthened and developed relationships of customer (Heung et al., 2011). Some of these non- medical services provided are online services for arranging medical appointments and treatments, arrangement for travelling, services of language interpreter, apartments with luxury service for relatives of patients closer to the hospital, reservation and selection of hotel, services of sightseeing tours, medical transportation on air and on land, one to one service of nursing care, and other.
Promotion Strategy
For the purpose of promotion, MTB understands the need and significance of company branding. This involves the utilization of the most edge cutting and latest online efforts of marketing like blogging, press releases and Google ads for branding the company and other organizational website in the entire industry of medical travelling (Acharyulu & Reddy, 2004). Progressive marketers of the company have a clear understanding about the achievement of success in marketing, with the possession of intricate knowledge related to the businesses, the offer of products, the thought process of marketer, and the associated relationships of the environment. With the scope of this knowledge, marketers have the ability of formulating strategies with productivity for the purpose of yielding the positive results of marketing (Awadzi & Panda, 2006). Instead of the utilization of various lines and boxes common in the charts of organization, the Organigraph utilizes a number of different shapes for the illustration of actual relationships existing outside and inside the organizations. This particular feature provides a great increment in the overall scope of detail for incorporation within the diagrams. For the purpose of its promotions, the company has been participating in conferences, seminars, exhibitions, trade fair, travel fairs and travel market. Further ahead, advertisements are placed across nations in travel magazines under the support of the government.
A number of informative materials like t-shirt, paper bags, video-cds, booklets, and brochures with logos had been utilized as well for creating awareness regarding the health care services available (Burkett, 2007). In addition, there has been a strong establishment of cooperation with the local medical schools, universities and institutes in other nations for the establishment of collaboration in training, exchanging knowledge and education. This is also crucial for the promotion of alternate services of health care.
Advertisement regarding non- medical and medical services in both international and local media are utilized by the providers of healthcare service. News, video, and articles in context with high quality, standardized medical services and treatments, issues of health, latest equipment of medical technology, availability of quality accreditation, awards and assurance are provided all across the website (Connell, 2006). This is even available for the sources of international media. These are crucial for the creation of awareness across the alternate available medical treatments along with the need of building a positive reputation under international standard and high quality of medical care across Australia.
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