吉百利的结果和影响

吉百利的结果和影响“谢谢一百万”活动
“谢谢一百万”Facebook的吉百利是一个很大的打击。我将讨论这个案例研究的结果,都是这一运动的影响:
·吉百利是能够建立很强的与球迷的关系。吉百利有高度活跃和积极的观众在其Facebook页面。它也有非常高的利率的日常粉丝互动。
·“大拇指”符号是由每日牛奶巧克力的粉丝和它是如此巨大。所以,我们可以想象接触粉丝的参与水平。
·主要结果或发现从这个案例研究中,吉百利的Facebook粉丝数量增加了大约40000,超过350000人参与建筑符号,甚至我们有一些球迷连续观看这个视频了两天。

Findings and Impacts of Cadbury’s ‘thanks a million’ campaign
“Thanks a million” Facebook Campaign of Cadbury was a big hit. I will discuss all the findings from this case study and what were the impacts of this Campaign:
·         Cadbury was able to build very strong relationship with its fans. Cadbury got highly active and engaged audience on its Facebook page. It also got very high rate of daily fan interactions.
·         The “thumbs up” symbol was created by the daily milk chocolates given by the fans and it was so huge. So, we can imagine the engagement level of participation from the fans.
·         The major result or finding from this case study was that number of Cadbury’s Facebook fans got increased by around 40,000 and more than 350,000 people participated in building the symbol and even there we some fans who continuously watched this video for two days.