Besides this, a new membership scheme should also be introduced as per which the customer is entitled to become a member of the company. The benefits would accrue in the form of special discounts on future purchases. The membership threshold level must be specified in terms of spot purchases which are made exceeding a certain amount. These sales promotion tactics would promote the sales volume of the brand, which in turn would benefit the company by earning a smaller margin on a large volume of chocolates sold.
There should also be a separate corporate scheme wherein the companies can receive attractive bulk buying discounts when they make purchases of chocolates on a bulk basis to be gifted to the employees on occasions like Easter, Christmas, etc.
此外，一个新的会员计划，应按其客户有权成为公司的一员。的好处，在未来购买特殊的折扣形式。会员的阈值水平，必须在现场购买了超过一定数额的规定。这些促销策略会促进品牌的销量，这反过来将有利于公司的盈利幅度减小对巧克力出售大量。
还应该有一个单独的公司的方案，其中企业获得有吸引力的批量购买折扣时，他们购买的巧克力上堆积的基础是喜欢复活节，圣诞节的场合对员工的天赋，等。
