食品零售业是一个非常有吸引力的行业吸引了许多玩家在过去的20年中。由于这个条目的新球员市场,同行业的竞争也极大地增加了。此外,公司通过引进更好的服务,为客户提供更多的选择提出了总体的标准竞争。这些外部变化还需要采用适当的变更管理实践。他们不仅会使员工能够适应变化的环境,也促使他们对经济增长作出更多贡献的公司(Voules,s . 2007,页2007)。
Food retailing being a very attractive industry has attracted many players in the past 20 years. Due to this entry of new players in the market, the competition in the same industry has immensely increased. Moreover, companies by introducing better services and offering more options to the customers have raised the standard of overall competition. These external changes also require adoption of adequate change management practices. They would not only enable the employees to adapt themselves to the changing environment but also motivate them to contribute more towards growth of the company (Voules, S. 2007, pp. 72).