新西兰论文代写 市场营销

新西兰论文代写
It is certainly evident that there is a great development in the concept of basic marketing and critical marketing theory has become an important component of basic marketing. However, its incorporation by the managers and in the academician is yet to be felt and seen. When compared with other disciplines marketing has dealt with criticism for not having whole heartedly accepted the critical theory. In the field of accounting the critical theories were accepted almost two decades back. That level of acceptance has to be witnessed in marketing and its yet to see the benefits of it adoption in marketing. There is certainly a need for a more deeper understanding of the same and a positive inclination towards its adoption(Burton, 2001).
There is a certain level of criticism for critical theory also and there are certain loopholes in the theory which have been unanswered. The ambiguity remains in two basic areas. Firstly, what are the ways to connect critical theory to political application and who will be the main pushers and carriers of change? Secondly, it is difficult to justify that a theory that has its roots in history could become the ground for historical critique. None of the theorists have been able to give convincing answers to these questions and consequently, the fear remains that critical theory may continue to remain abstract in its ideas and may not get the support and the required boost from social action (Larsen and Wright, 1993).
It is imperative to agree that both marketing and critical marketing are not independent and are eventually like two sides of the same coin. They collectively constitute the holistic perspective to marketing. It is very important and, mandatory to recognize m acknowledge and work on the difference and the similarities. Then only will it be possible to reap the benefits of the interdependence of both the disciplines (Shankar, 2009).
The implementation of critical thinking is its weak and untouched side and it is required that its implementation takes place along with the required theory. Apart from incorporating it at the managerial level it has to be made a part of academic field in order to strengthen its application and to make the entre concept value based. It is certainly important and unavoidable.

新西兰论文代写
这当然是显而易见的,在市场营销的基本和关键的营销理论的概念有很大的发展已经成为基本的营销的一个重要组成部分。然而,其设立的管理者和学者已经看到。与其他学科的营销已经处理没有全心全意地接受了批评理论的批评相比。在会计理论批评领域接受了近二十年后。接受度必须看到在市场营销和营销还看到它应用的好处。当然是有一个更深入的了解并积极倾向采用的需要(Burton,2001)。

有重要的理论批评一定程度也在一直悬而未决的理论存在一定的漏洞。歧义是两个基本领域。首先,连接方式批判理论的政治应用和谁将是主要推动者和载体的变化是什么?其次,它是很难证明的理论,有其历史根源可以成为历史的批判地。论者没有能够对这些问题作出令人信服的答案,因此,令人担心的是,批判理论可以继续在其思想仍然是抽象的和不可能得到支持和推动社会行动(Larsen和赖特,1993)。

它认为,市场营销和关键营销不是独立的,最终会像一枚硬币的两面势在必行。他们共同构成整体的角度来看,市场营销。这是非常重要的,必须认识到M承认和工作的异同。然后,才有可能获得两个学科的相互依存的利益(Shankar,2009)。

批判性思维的实现是其脆弱和不侧,这是必需的,它的实施将连同所需的理论。除了将其在管理层必须加强其应用以学术领域的一部分,使我们价值观的基础。这当然是重要的和不可避免的。

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