新西兰论文怎么写：跨国公司面临的挑战
这个事实不隐藏任何当前场景是全球化的时代。这就是新技术正在介入的时间每一分钟的时间,如果任何大公司的高层管理人员不知道有任何新发生或在未来会发生什么,他们的业务。有不同的跨国公司进入新市场时面临的挑战,从人力资源挑战法律文化差异不同社会环境差异和沟通方式。跨国家学习是文化的一个重要方面。我们清楚地看到很多种类和多样性。有文化和传统的变化我们每10公里。这表明保持文化的重要性的时候跨国家学习应用到任何特定的市场。例如,唐纳德的,这是一个国际品牌,全球不能出售相同的菜单。文化进入图片在这里。他们在印度的菜单是完全不同的比在美国或欧洲。这是因为不同的饮食习惯和舌头的偏好。在印度,他们不能卖培根芝士汉堡、火腿汉堡,牛肉包装等,没有素食餐或孩子的菜单。
新西兰论文怎么写：跨国公司面临的挑战
This fact is not hidden to anyone that the current scenario is the age of globalization. This is the time where new technologies are stepping in every single minute and the time where if the top management of any big company is not aware of any new happening or what will happen in future, they are out of business straight away. There are different challenges faced by the multinational companies while entering new markets which ranges from human resource challenges to cultural differences to difference in the social environment to legal differences and to communication styles. One important aspect of cross national learning is culture. We clearly see a lot of variety and diversity. There is a change of culture and tradition with every 10 kilometres we move. This indicates the importance of keeping culture in mind when applying the cross national learning to any particular market. For example, Mc Donald’s, which is an international brand, cannot afford to sell the same menu globally. Culture comes into picture here. The menu they have in India is totally different than the one they have in United States or Europe. That is because of the different in eating habits and tongue preferences. In India, they cannot afford to sell bacon cheese burgers, ham burgers, beef wraps etc and no veggie meal or kids menu.
