A shape is formed with the help of the enclosed area which is created by a line. It is always defined with the help of boundaries and more specifically used for laying stress on one portion of the page (Lawson, 2006). In the context of design, shapes can be regarded as the combination of all the elements which are combined for the creation of icons or symbols for the project of design. Different shapes also depict different meanings. The shapes which are angular depict masculinity and velvety and curvy shapes depict such as circles depict femininity. The shapes which are square depict security, trustworthiness and stability. On the contrary, the circular shapes also depict the elements such as organic, complete, indestructible, and helps to communicate unity.
Color impacts the mood of the visual design. It represents different emotions and personalities. The use of different colors depicts different emotions for instance, the use of color red means anger, love, passion or strong desire. On the contrary, the use of color blue depicts serenity, peace and security.
Color is an effective contributor of the series of flyers and lays stress on the information which is most fittingly conveyed by other visual factors. The use of color stands apart from other things and it acts as the supporting factor or enhances the background of anything. It impacts the shapes, lines and fonts of the texture of the art piece. The most commonly used form of color is individual approach. The combination of two colors happens only when there is an understanding of the psychological implication of the visual appearance.