Since the overwhelming number of Australian citizens are in opposition of animal testing of new ingredients or cosmetic products, they completely extent their support for the ban of the sale of newly animal-tested cosmetics in the Australian markets. The campaigns like CCF thus gain credibility as an activist, since it attempts to voice the issue which is a concern of majority of the population. Cosmetics animal testing causes animals great harm, significant pain, distress and even death of innocent animals. CCF boycotts usage of animal furs in fashion industry. Since there are alternatives available for animal testing which could be even faster, cheaper, and more relevant for protection of consumers, the CCF emphasizes on the compelling need of banning animal testing .
The CCF thus aims to ensure that Australia joins the increasing number of countries which have banned animal testing and sale of animal tested products. This aim of CCF is majorly supported by the Australian citizens, which testify the equal right to live for the innocent animals.
CCF has been recognised as a major activist in the area of animal rights by various national as well as international organisations. It was the only organisation from Australia which was nominated in the Lush Prize under Public Awareness category for 2012. Thus CCF is a credible activist in the field of awareness creation for the cruelty against animals. CCF is an internationally acclaimed organisation working for the animal rights and protection. Its accreditation for the companies is also an important aspect that the modern consumers look for in the new cosmetic products which it purchases. Thus gradually CCF has started a revolution among the Australian citizens to follow the path of zero cruelty for animals and to boycott the products of companies which still use animal testing.